Top 5 Social Networking Apps in New Zealand: Q2 2022 Performance

In Q2 2022, New Zealand saw varied performance across the top 5 social networking apps on the unified platform, combining insights from both iOS and Android devices. Below, we break down the weekly trends in downloads, revenue, and active users for each app, based on data from Sensor Tower.

BIGO LIVE-Live Stream, Go Live BIGO LIVE experienced fluctuating weekly revenue, peaking at roughly $18.5K in the last week of March and dipping to around $12K in mid-May. Weekly downloads showed a slight decline, starting at 1.4K and ending at approximately 1.1K by the end of June. Active users remained relatively stable, hovering around 21K throughout the quarter.

Grindr - Gay Dating & Chat Grindr's revenue saw a significant increase, reaching about $10.1K in mid-April from $6.3K at the start of Q2. Downloads stayed consistent, averaging around 420 per week. Active users also remained stable, fluctuating between 11.5K and 12.3K.

Discord - Talk, Play, Hang Out Discord's revenue showed a positive trend, starting at $5.8K and ending at $7.3K by the end of June. Weekly downloads varied, peaking at 5.6K in late March and dropping to about 4.3K in late May. Active users remained strong, averaging around 370K throughout the quarter.

Skype Skype's revenue experienced a steady rise, reaching approximately $5.5K by the end of Q2, up from $4K at the start. Weekly downloads fluctuated slightly, starting at 700 and ending at 600. Active users declined from 35K to 31K over the quarter.

Facebook Facebook maintained a steady weekly revenue, averaging around $8K. Downloads varied, peaking at 13.7K in early April and stabilizing around 9.4K by June. Active users remained robust, consistently around 3.3M throughout Q2.

These insights, provided by Sensor Tower, highlight the dynamic nature of social networking app performance in New Zealand. For more in-depth analysis and data, visit Sensor Tower.